Foundation
Built to Perform
We make gear for people who train hard and live well, without the noise.
Origin
Built on discipline and purpose
HAKKD is activewear for people who move — not just in the gym, but through life.
We’re a UK-born sportswear brand built around the idea that fitness, food and freedom should co-exist. We create activewear for people who value movement, comfort, and balance - It’s comfortable, functional, and designed with bold intention.
People
The Team
Built by people who understand the work.
Daniel
I created HAKKD because I couldn’t find activewear that truly fit both how I move and how I live. I set out to build something that delivers comfort, performance, and everyday style without compromise.
Founder
Gogsy
I started HAKKD to make clothing I actually wanted to wear. pieces that feel good, perform when needed, and still look right the rest of the day, without having to choose between any of it.
Founder
Join Us
Movement that fits into your real life
Join a community built on discipline, purpose, and the pursuit of better.
